The Maldives was one of the first nations to reopen its borders to tourism in the wake of the coronavirus pandemic. Now Maldives have introduced a program called the Maldives Border Miles with the aim of boosting tourism in Maldives. Launched on 1st of December 2020 this program is one of a kind, which will reward frequent holidaymakers to Maldives.
Travellers can earn points depending on the number of visits and duration of the stay. The “Maldives Border Miles” is a 3 tiered loyalty program for tourist; Aida (bronze tier) which can be reached by earning 500 points, Anantara (silver tier) can be reached by earning 2000 points and Abaarana (gold tier) by 4000 points. Each tier is defined by a set variety of rewards, services or benefits, which increase in value as members progress.